GO colleagues were also kept busy recently with the launch of two global consumer brands premiering in Malaysia. The first was Cleverin, a propriety product developed by Japan’s Taiko Pharmaceuticals, which harnesses the power of Chlorine Dioxide to safely and effectively remove 99% of airborne viruses and bacteria. As part of the launch, GO Communications collaborated with prominent personality and influencer, Mark O’Dea to engage with the brand’s target audience.
GO also facilitated the entry of DHC – another globally-recognised Japanese skincare brand - into the Malaysian market. For over 40 years, DHC has fused the latest science with traditional botanicals in its quest to revolutionise modern skincare with its highly prized ingredient – 100% organic olive oil, often referred to as “liquid gold”. The launch campaign saw GO Communications working with Malaysia’s very own “Golden Girl”, national gold-medalist swimmer, Cindy Ong.