GO Communications provided PR activation and media management for the launch of Shokubutsu Mochi Hada Face & Body Shower Series. The innovative new product line, inspired by the Japanese philosophy of routine simplification, is developed by using natural ingredients (tsubaki oil, rice bran oil and rice ferment extract) and propriety moisture-lock technology, which enables users to cleanse and moisturise their face and body in the shower in one simple step. 

Lending a glamorous and alluring touch to the launch event was Shokubutsu Mochi Hada Brand Ambassador Natalie Tong – an award winning Hong Kong actress.